Pearse Lyons Distillery single malt Genesis release, required a limited edition luxury pack to befit this superior irish whisky. we designed the "Liberties Lantern" spire pack, which is modelled on the renovated St James’ Church and its signature glass spire that is home to Dublin’s Pearse Lyons’ distillery. our pack is a multi use piece which transforms into a bottle glorifier, as well as being a stunning on shelf display.
grocery gift pack
we were asked to create an eye catching stand out gift pack for Wild Turkey, to be on shelf in Tesco in the run up to christmas. the die cut turkey really captures the brand, displays the bottle and label well, reinforced with our strong graphic design, it provides the customer/recipient with the brand story, perfect serve and whole Wild Turkey experience.
following the launch of luxury gin brand 44°n, the client was looking for a high end hotel amenity kit, to offer to high net worth clients as a thank you for staying at the prestigious hotel.
we set about designing a pack which created the perfect martini serve, comprising of a high end glass, vermouth spray and olive pick.
we also created a lifestyle magazine style booklet, showing the product and serves in various settings, reinforcing the brands luxury credentials.
independence day Kits
for Jamaican Independence day, we had to create celebratory kits for both the on-trade and customers to decorate and celebrate in style with Kingston 62 rum. utilising our design through to delivered service, we designed the paper cups, bunting and box packaging. produced all of the product, co-packed and shipped out direct to venues and customers.
our challenge here was helping to convey to consumers that this is a barrel aged product, whilst adding value with secondary usage and marrying stunning design, in order to make this a stand out on shelf. sustainability is a major factor for us when creating a vap, as we want the consumer to continue using the pack which continues to reinforce the clients brand. we created the 1800 anejo valet tray, a wooden box which transforms into a valet tray once the bottle is removed.
the client was looking for a retail packaging design which would represent and display their range of premium cocktail sprays in the GTR and high end grocery. with the brand being very scientific based, we designed and created a test tube style holder for the inner tray, which slide out to reveal and display the product. the outer carton we kept clean and simple with an open window both sides to still display the product on shelf.